| News for the non-alcoholic refreshment beverage industry |  |
- Minute Maid to launch single-serve juices
Popular varieties of Minute Maid Enhanced juice and juice drinks will be offered in 12-ounce bottles starting in January. Flavors to be offered in the shrink-wrapped, single-serve size include pomegranate blueberry, pomegranate lemonade and strawberry kiwi flavored juice. Drug Store News
(11/10)      
- Adina Holistics takes an organic approach
John Bello, the man behind SoBe beverages, is launching Adina Holistics, a line of organic, fair-trade, gluten-free "herbal elixirs." The five varieties, now distributed in California and New England, will be available in 80% of the U.S. by summer, he said. Brandweek
(11/10)
- Caribou drinks to contain real chocolate
Caribou Coffee this week will start to use real chocolate in its mochas, lattes, hot chocolates and other beverages. Staffers will steam chunks of white, milk or dark Guittard chocolate into milk when making the drinks. QSRMagazine.com
(11/10)
- Energy shots get a vote of confidence
More than a dozen beverage companies showcased energy shots at the annual Americas Food & Beverage Show in Miami. Last year's show included exhibits for a large number of full-sized energy drinks, but this year the focus is on energy shots. The Miami Herald (free registration)
(11/9)
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- Mario Lopez to be Celsius spokesman
Television host Mario Lopez has signed on as national spokesman for the calorie-burning functional drink Celsius. "No other drink gives me the sustained energy to handle everything without the crash," he said. Drug Store News
(11/10)
| ABA News | | |
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ABA welcomes new, and returning, members to the association
The American Beverage Association is pleased to welcome two new members to the association: Kenko International Inc., Los Angeles, Calif., and QUALCOMM of San Diego, Calif. Returning to ABA is Rehrig Pacific Co. of Lawrenceville, Ga. Please join us in welcoming them!
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Sip & Savor, an ABA blog
Check in daily to get the inside scoop on all things beverages so you can make informed decisions about our products, as well as the issues surrounding our industry. We hope you enjoy what you read -- and contribute to the conversation. View today's post.
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A Mars M&M's factory in New Jersey launched a solar energy field to create about 20% of the power needed to run the factory. The 18-acre field of solar panels is the largest in the U.S. that serves a single facility. 
