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October 25, 2007
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News for media content professionals
  
  Programming Trends 
  • Content makers told consumers want TV their own way
    Thanks to the emergence of the Internet and digital video recorders, people now expect to be able to personalize their TV consumption, according to a panel discussion, and content distributors have to develop their future plans with that in mind. "The broadband experience has been personalized for years," said AT&T director of programming Peter Tracy. "You talk to anyone who gets a DVR, it changes the way they watch TV. They're customizing their viewing experience." Multichannel News (10/24) Email this Story
  • Critic: Looming WGA strike may send viewers to cable
    An extended strike by the Writers Guild of America could lead to the broadcast networks' programming more reality shows and imports of British and Australian series, the full-season renewal of marginal new series and no daytime soaps, the result of which is likely to send more viewers to cable, according to TV columnist Melanie McFarland. SeattlePI.com (10/24) Email this Story
  • GameTV looks for "Winner" in Friday debut
    Canada's GameTV will debut on digital basic cable Friday with the tag line "Winners Wanted." The channel is a re-branding of Insight Sports' Casino and Gaming Television, which was first launched in October 2005. Mediacaster (10/24) Email this Story
  Media News 
  • Shareholders nix Dolans' $10.6 billion bid
    Shareholders have rejected the Dolan family's $10.6 billion offer to take Cablevision Systems private. "The rejection is due to minority investors' believing the offer is too low," said Tuck School of Business Director Espen Eckbo. NYTimes.com (10/25) Email this Story
  • Will the Supreme Court have final say on TV indecency?
    Regardless of whether the U.S. Supreme Court decides to hear an appeal of a lower court ruling striking down the FCC's fleeting indecency prohibitions, networks will have to decide whether to risk offending viewers with unscripted comments or be seen as censors of free speech. The issue is the latest skirmish in an ongoing culture war in the U.S. vis-a-vis media, according to this article. USA TODAY (10/25) Email this Story
  Advertising Trends 
  • Study: People like signs of digital times
    Digital out-of-home signage ranked first in its ability to get consumers' attention -- ahead of TV, radio, billboards, the Web and other old and new media. The signs also placed second to TV for their entertainment value, according to data gathered by online media researcher OTX. Mediaweek (10/24) Email this Story
  • Other News

NATPE News

  • NATPE VideoNuze opt-in
    Starting Wednesday, Oct. 31, the NATPE dailyLead, which has been produced by SmartBrief Inc., will no longer be published.

    Instead, you can go here to begin receiving our new and improved free product, NATPE VideoNuze, produced by Broadband Directions LLC -- with no interruption -- starting Thursday, Nov. 1.


  Technology and Platforms 
  • Mobile TV still faces hurdles on consumer acceptance
    Consumers are, for the most part, unaware of the opportunities of watching TV on their mobile phones, and the industry needs to do more to facilitate widespread use of the platform, according to a panel of executives from cable companies and other content distributors. "I don't think mobile TV is necessarily a substitute for watching TV at home on the couch, but it can be complementary," said Douglas Craig, senior vice president of digital media operations at Discovery Communications. RCR Wireless News (10/24) Email this Story
  • Study: VOD usage rising dramatically
    During the first six months of 2007, video-on-demand transactions jumped 44%, to 1.44 billion orders, according to a study of orders processed by Rentrak, a company that offers transactional media measurement. The report says VOD orders by year's end could double the 2.6 billion placed in 2006. Multichannel News (10/24) Email this Story
  • NBCU takes bite out of Apple iTunes
    It remains to be seen whether NBC Universal's rebellion against Apple's control over download prices on iTunes will prove a well-taken risk as it launches its own video site or a mistake to give up such a high-profile platform, according to this article. Apple had no comment on the situation, but an NBC Universal spokesman said, "The iPod is only as good as the content on it." The Washington Post (10/25) Email this Story
  Movers and Shakers 
  • HBO casts vote for Blair telepic
    HBO will televise "The Deal," a telepic about former U.K. Prime Minister Tony Blair. The pay cable channel will debut the movie Nov. 8, and it will be available on DVD in 2008. Variety (subscription required) (10/24) Email this Story
  Quote of the Day 
As disorganized as 'The View' looks now, imagine how nutty the henhouse could get without a blueprint -- and with Whoopi!"
--TV critic Melanie McFarland, as quoted in the Seattle Post-Intelligencer,
commenting on the potential effects of a possible writers strike


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