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October 13, 2009 News for the confectionery industry   Market Trends  NCA survey reveals the Top 5 candies for Halloween More than half of Americans will offer traditional chocolate candies to trick-or-treaters this year. According to NCA's 2009 Halloween Survey, hard candy and lollipops, chewy and gummy candies, gum, and caramel treats also are in the Top 5 treats this year. Food Product Design (10/12) See's Candies expands in Utah See's Candies unveiled a new retail location in St. George, Utah. The confectioner has more than 200 shops in the U.S., and sources raw ingredients from around the world for its more than 100 candy varieties. The Mainstreet Business Journal (Washington, Utah) (10/12) Hill-Top Candy to sell its sweets online Hill-Top Candy Kitchen, based in West Bridgewater, Mass., is expanding into e-commerce, launching a new Web site to sell its saltwater taffy and holiday ribbon candy. The confectioner previously focused on its wholesale business, selling to shops on Cape Cod. Wicked Local (Stoneham, Mass.)/West Bridgewater Times (10/13) Kmart sticks with "Totally Ghoul" promotion for Halloween Kmart is revisiting its "Totally Ghoul" Halloween campaign for the third year. Among the 1,000 Halloween items are "Cool Ghoul" M&M's, Brach's candy corn and Hershey's Reese's. In-Store Marketing Institute (10/2009) Kraft follows volunteer week with social-media push Kraft Foods created a video about the employee volunteer work done during Make A Delicious Difference Week, and is asking employees to post it on their social-network sites and ask contacts to post it on theirs. The company will donate meals to Feeding America each time it is downloaded. Advertising Age (tiered subscription model) (10/12) Stonyfield seeks donation guidance from consumers The Bid with Your Lid promotion from Stonyfield Farm lets consumers vote online on how much money will go to three environmental groups, the Organic Center, the Center for Biological Diversity and the Energy Action Coalition. The organic yogurt company has run the promotion since 2004, and this year, participants earn points in the myStonyfield Rewards program. Progressive Grocer (10/12) Online and eco-friendly holiday shopping predicted Trends for the coming holiday season include a growing interest in eco-friendly products and continued growth of online purchases. Analysts expect meals and ingredients for the holidays to be strong, says Thomas Blischok, Global Retail president for Information Resources. Supermarket News (10/13)   Advertise in NCA SmartBrief Interested in learning more about advertising in NCA SmartBrief? Contact Tori Bartos at 202-534-1440, or tori.bartos@candyusa.com.     Association News  NCA Member Benefit -- Product Recall Master Policy Available The NCA Insurance Program Product Recall Master Policy is now open and available exclusively to NCA members who want to participate in this purchasing group. This one-of-a-kind risk transfer policy is cost effective and covers product recall expenses, first and third party lost income and rehabilitation expenses to qualified members. Many deductible and limit options are available, and quotes can be obtained quickly. Contact Peter Elliott at 800-222-4664 x 1086. NCA Member Benefit -- Credit Risk Management Program The core member benefit of the NCA Credit Risk Management Program is affordable and effective credit insurance protection individually underwritten for each participating member firm. NCA's sponsored insurance program also provides risk management tools that can augment and improve each member's own bad debt risk control efforts. The program protects each insured firm from losses arising from uncollectible accounts receivable -- critical protection since the typical NCA member simply cannot afford a large nonpayment loss. The costs of these losses can be devastating to businesses' financial stability or even survival -- a firm with a 5% margin would need additional sales of $2,000,000 to make up for a $100,000 A/R debt default! The NCA Program offers insurance, client and potential client credit information and credit collection services for the nonpayment exposure through the leading credit insurance carriers in the world at an affordable member price of only 10-30% of 1% of insured accounts receivable. To learn more, please contact Bonnie Gauerke at 800-222-4664 x1635. Learn more about NCA -> www.CandyUSA.com   Science & Health  Study shows neighborhoods influence diabetes risk The risk of Type 2 diabetes might be reduced for people who live in neighborhoods that have access to healthy foods and promote physical activity. Researchers say better neighborhood resources accounted for a 38% lower incidence of Type 2 diabetes. HealthDay News (10/12)   International  Paris Expo to uncover chocolate innovations More than 400 exhibitors at the Chocolate Show at the Paris Expo will be sharing their innovations with an operatic theme. Léonidas and Swarovski, for example, are making a chocolate version of the Paris Opera. NYTimes.com/Globespotters blog (10/12)   SmartQuote  The future is here. It's just not widely distributed yet." --William Gibson, author of "Neuromancer"     Subscriber Tools       Print friendly format | Web version | Search past news | Archive | Privacy policy   Advertise NCA's Manager of Communication Services: Kate Shaw       Recent NCA SmartBrief Issues: Monday, October 12, 2009 Friday, October 09, 2009 Thursday, October 08, 2009 Wednesday, October 07, 2009 Tuesday, October 06, 2009     Lead Editor:  Rebecca Pollack       Mailing Address: SmartBrief, Inc.®, 1100 H ST NW, Suite 1000, Washington, DC 20005     © 1999-2011 SmartBrief, Inc.® Legal Information