 | News for the wholesale distribution industry | November 8, 2007 |
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| Best Practices |  |  |
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- Low search-engine ranking can be countered
Search engines may work in mysterious ways to give Web sites high rankings, but three big factors can work against a site including a new domain name, a lack of trustworthiness or few links to the site. Some tips for helping to counter those factors and build a ranking include keeping your site's content fresh and building inbound links by making the site a go-to resource. MarketingProfs (free registration)
(10/30)
| Management |  |  |
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- Managing for quality: An interview with Armand V. Feigenbaum
A noted quality expert discusses how the underlying principles of quality improvement still hold true. Armand V. ("Val") Feigenbaum's contributions to the study of quality improvement in organizational settings helped reshape the way companies conceive of quality management, making him a pivotal figure in the "quality revolution" that swept through Western companies in the 1980s. The McKinsey Quarterly (free registration for SmartBrief readers)
(11/2007)
| Customer Relations |  |  |
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- Get into customers' minds, find keys to success
Military leaders will tell you that the truth is to be found, not in the tent, but in the field, and the same applies to senior business leaders. Instead of visiting their own top customers, leaders should seek input from the customers of their competitors, an expert writes. CustomerThink
(11/5)
| Training and Presentation |  |  |
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| Closing the Deal |  |  |
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How to upgrade CRM with success
"People tend to fear change, but change can be exactly what you need to improve business operations," says Sam Biardo of Technology Advisors, writing at DestinationCRM.com. "You can smooth the transition by giving your users a heads-up about new functionality, and by holding specific training classes."
| NAW Insider |  |  |
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Billion Dollar Company CIO Roundtable Metrics Survey ends Nov. 15
NAW's Billion Dollar Company CIO Roundtable and Deloitte are conducting a metrics survey that ends Nov. 15. Survey results will be presented at NAW's Dec. 10 to 11 Billion Dollar Company CIO Roundtable. For questions about who can participate, contact Carl Farr or John Peter at (202) 872-0885. View the survey here.
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Brand-new Official Guide to Wholesaler-Distributor Financial Success
The three-volume Official Guide to Wholesaler-Distributor Financial Success shows you and your staff at all levels how to transition to financial management thinking. Use these volumes with your employees so that together you can help your company consistently perform in the top quartile of your line of trade. Buy these three volumes individually, or save when you buy them as a set.
| Weekly Poll |  |  |
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Does your firm plan to get involved in private-label manufacturing in 2008?
The NAW Year-End Report, to be published Dec. 11 and 13, will include an industry roundup, the most important stories of the year and your favorite SmartQuotes. Make sure to look for the results of this poll in Part 2, on Dec. 13.
 | Yes, we are already involved in private-labeling. |
 | No, we don't have any interest in private-labeling. |
 | We are considering it. |
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| Advertise |
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Sales Account Director:
Mark Lasser 303-284-9864
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| | Recent NAW SmartBrief Issues:
- Wednesday, November 07, 2007
- Monday, November 05, 2007
- Friday, November 02, 2007
- Wednesday, October 31, 2007
- Monday, October 29, 2007
| | | Lead Editor: Ashley McMaster
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