| News about digital retail commerce |  |
- Zappos.com embraces Web 2.0 for new hires
Jobvite, an employee-recruitment company, will help Zappos scout social-networking sites such as MySpace and Facebook to find and engage eligible job candidates. Zappos employees also will be able to invite personal contacts to apply for open positions. InternetRetailer.com
(12/1)      
 | The Internet may be today's most crucial business tool, but unfettered use can endanger your most critical business asset — essential information. The requirements for Web security, e-mail security and data loss prevention have changed. Read the white paper Protecting Essential Information to learn where and why the traditional approaches fails and what you can do to do ensure your company's information is protected. |
| Online Retail Trends |  | |
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- Google offers free tool to help online retailers
Google has introduced a tool that identifies terms that are frequently searched for and relevant to a retailer's site, yet not part of Google's AdWords program. The tool also can be used by marketers who don't advertise on Google, as it offers useful information about items consumers are searching for. "For example, a shoe store could discover which footwear styles users are searching for," according to a Google blog. InternetRetailer.com
(12/4)
- Experts offer tips on getting customers to pay bills
This report offers three strategies for getting customers who are behind on their bills to pay up. Experts recommend developing a billing system that alerts you quickly when a customer falls behind; offering customers installment plans when they admit they cannot pay their bills in full; and going to small-claims court or a collection agency when all else fails. CNNMoney.com/Money magazine
(12/4)
| New Media & Technology | | |
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| Companies in the News | | |
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- The back story on why Google dropped Yahoo! deal
Google reportedly backed out of its proposed ad-sharing pact with Yahoo! a few hours before the federal government was scheduled to file an antitrust complaint over the deal. "We were going to file the complaint at a certain time during the day," antitrust lawyer and government consultant Sanford Litvack told American Lawyer Daily. "We told them we were going to file the complaint at that time of day. Three hours before, they told us they were abandoning the agreement." CNBC/Tech Check
(12/3)
- Cablevision revamps its cyberstore
Cablevision has launched a new version of its online store at OptimumStore.com. The site offers customers big savings on consumer-electronics devices such as high-definition TVs, cordless phones and home-audio equipment. Multichannel News
(12/4)
| Interactive Advertising | | |
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- Poll: Marketers try to find advantages amid downturn
Many marketers believe their companies will hold steady during the economic downturn, with some saying they might even be able to improve their bottom lines because of it, according to a global survey by McKinsey & Co. The report also found that, in response to the downturn, 34% have launched new products to boost market share, 22% are looking into mergers or acquisitions and 16% have recruited new workers who might not otherwise have been available. Adweek
(12/4)
| Shop.org Spotlight | | |
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- NRF offers solutions and ideas for retailers at Annual Convention & EXPO
Every industry must act quickly when faced with turbulent economic conditions, and retailers are no different. As the voice of retail, NRF has put together a series of educational sessions and forums during its 98th Annual Convention & EXPO to help retailers make the most efficient spending decisions regarding real estate, store design and even hiring strategies. During the four-day convention, which is being held Jan. 11-14, 2009, at the Jacob K. Javits Convention Center in New York City, guests will hear from leading industry experts and analysts. Read the news release.
- Sponsor or donate to NRF Foundation's annual BIG Silent Auction
The NRF Foundation will be auctioning more than 100 unique and fun items from iPods and Prada handbags to a Bloomingdale's shopping spree and travel packages. The proceeds from the auction support the NRF Foundation's education and training programs. Please consider becoming an auction sponsor, donating a raffle item or donating an auction item. Learn more.
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