| October 20, 2009 | News for the cable and broadband industry |
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- Report: Chernin advising Comcast on NBCU overture
Comcast has hired Peter A. Chernin, the former president of Rupert Murdoch's News Corp., as a consultant in its bid to acquire majority control over NBC Universal, according to unnamed sources cited in this report. Chernin apparently is helping Comcast "understand what the prospects are for these content businesses," the source said, adding that the executive is not likely to take a position with Comcast even if the NBCU deal goes through. NYTimes.com
(10/19)        
- RCN, CLTV ink carriage accord
RCN has inked a carriage agreement with CLTV, Chicagoland Television. The 24-hour news channel receives about 125 hours of programming each week from WGN News, and RCN's Tom McKay said his company "moved quickly" when the channel became available. Multichannel News
(10/19)        
- Disney Channel gives "Suite Life on Deck" third-season pickup
"The Suite Life on Deck," which stars Dylan and Cole Sprouse, has received a third-season pickup from the Disney Channel. The show, which attracted an audience of 6.8 million Oct. 2, is television's most popular series among children 6 to 11 and No. 2 with the 9-to-14 crowd. Variety (subscription required)
(10/19)        
| Eye on Video |  |  |
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- Graboff: Comcast's bid may significantly alter viewing model
The way people watch TV has forever changed, and Comcast's bid to control NBC Universal is an indication that the cable provider wants a prominent voice in how content is consumed in the future, according to Marc Graboff, chairman of NBC Entertainment and Universal Media Studios. "At some strategic level, Comcast must be thinking, 'if we own a content company, we can help drive how the model changes usage.' That must be one of their motivations for doing this," Graboff said. Reuters
(10/19)        
- Cable-Tec Expo to include CableLabs' 3-D TV pavilion
With the help of a variety of top consumer-electronics companies, CableLabs will stage a 3-D TV pavilion at next week's Society of Cable Telecommunications Engineers' Cable-Tec Expo. CableLabs said that the pavilion would showcase cutting-edge products from companies such as LG, Sony and Hyundai and feature a first-of-its-kind 3-D TV demonstration. Multichannel News
(10/19)        
- Videotron bulks up VOD offering with U.S. dramas
Canadian cable company Videotron has bulked up its video-on-demand menu with the addition of 10 American dramatic series, including "24," "Numbers," "Medium" and "Prison Break." The shows, which will be offered in standard definition in English or in French, will cost just under $5 to rent three episodes for seven days. Cartt News Service (subscription only)
(10/19)        
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- Company proposes new route to cable VoIP services
Cedar Point Communications may have found a way to build a better mousetrap for cable providers looking to offer VoIP services. Cedar Point's solution is called SafariFusion, which enables firms to consolidate previously distributed functions into its own switch so that it can migrate to PacketCable 2.0 and IP Multimedia Subsystem architectures. CEDMagazine.com
(10/19)        
 | Cable Connection Fall 2009 is coming...
CTAM SmartBrief readers will be attending the CTAM Summit, NAMIC Annual Conference and all the different events happening during this week in Denver. Get your brand in front of cable decision-makers during this important time in the industry. Click here for more information about advertising options. |
| Association News |  |  |
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Just how many platforms will a viewer engage?
See how cable's top marketers are turning multiplatform chaos into brand-loyal eyeballs at the CTAM Summit in Denver. A leading expert in television promotion, branding and advertising strategies, Lee Hunt, Lee Hunt LLC, will share sought-after perspectives on engagement in the trans-media world. Register today.        
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